About Merry Main Street
A new holiday tradition is coming to Stillwater, Oklahoma!
Merry Main St. is a holiday event combining Block 34 and downtown
Stillwater through shopping, music, food and family activities, the
weekends between Thanksgiving and Christmas. It will begin on
Friday, November 29 and end on Sunday, December 22.
Stillwater natives, Alane Zannotti, City Councilor, and Shannon
Williams, co-owner of Greige Goods, joined together to create Merry
Main St., and are working tirelessly to create the best holiday
experience possible. Inspiration of the event came from Zannotti and
Williams’ desire to create a hometown experience for the holidays that
would generate memories for all ages and socioeconomic status. It
also is a way to keep people in Stillwater to shop and celebrate the
holiday season with family and friends.
“For me personally, being a long-time resident in Stillwater, we have had so many rotating holiday events that never really stuck,” Williams said. “We’ve always tried something, and it’s been a start and stop type of event. The next year it is something completely different. I want to build a tradition that we can grow every year.”
Merry Main St. will incorporate activities at Block 34 and activities in downtown Stillwater, in order to blend the new and old traditions.
At Block 34, four geodesic retail domes will feature different vendors both local as well as around Oklahoma, each weekend. A hospitality geodesic dome, will also be featured and be a furniture retail dome by day and a rotating hospitality event each Friday and Saturday night from 5:00-9:00 pm. Other activities at Block 34 include a live Christmas tree lot, free horse carriage rides, food trucks, live music on Saturday nights from 7:00-9:00 pm, a beer garden with Iron Monk Brewing Company and a decorated Airstream area that will serve as a gathering area with seating and games. The Airstream area will also include family events on Saturday afternoons such as S’mores with Firemen, Cookies with Cops and painting with Prairie Arts Center.
Downtown Stillwater activities include the lighting of the Christmas tree at Chris Salmon Plaza on Sunday, December 1 and the annual Stillwater Christmas Parade of Lights on Thursday, December 5. Downtown merchants will be decorating their windows for people to walk around and enjoy the festive atmosphere. The Stillwater Community Center will hold Christmas concerts, breakfast with Santa and a showing of the holiday movie favorite, “White Christmas”. Prairie Arts Center will also host a variety of events for all ages.
Oklahoma State University students from the College of Arts and Sciences and Design Housing and Merchandising are partnering to help create and promote Merry Main St. through social media, website design, content creation, public relations and window decorating, these students have become a vital part of the event’s success.
With partners including the City of Stillwater, Downtown Stillwater Merchants, Block 34 Trust, Visit Stillwater, Prairie Arts Center and Stillwater Chamber of Commerce, Merry Main St. has become an event the entire community is behind.
Zannotti and Williams wish to give everyone in the community a reason to gather through Merry Main St. “We want this to be an entire community event,” Zannotti said. “We want this event to provide something for every person to be a part of, no matter what their background is.” The goal is for Merry Main St. to become a Stillwater holiday tradition for years to come.